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Wrappie,

A fictional work for a module "Beyond Print"

This project required me to either enhance a brand's user experience or attempt to 'look into the Future' or technology. I chose to create something that is very likely to happen in the near future, Augmented Reality Gift Wrappers. My idea was to further personalise gift wrappers, which are usually looked over. I wanted to create a more exciting experience for the gifting seasons, and make it a lot more personal, making the whole gifting moment, from the tearing of gift wrappers to the revealing of the gift itself, a more magical moment. People are able to personalise the preset designs with any music, video, message they want, adding on to the cute animations that come along with the given wrapper designs. 

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A showreel demonstrating how the website works

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